© CTC Publishing

The 3 Golden Keys to Becoming an Information Marketing Millionaire

Whether you want to become a multi-millionaire ... or just earn a few thousand extra dollars a month as an information marketer ... you need to master these 3 critical tasks to make your dreams of Internet riches come true.

Dear Information Marketer (or Aspiring Information Marketer):

Recently, I got an e-mail from SS, a struggling Internet marketer.

He complained to me that, despite every effort, his Internet marketing business was generating minimal sales – a measly $100 a month.

"Can you take a look at my products, my web sites, and my Internet marketing business ... and tell me what I am doing wrong?" SS asked me.

So I did just that.

And what I found with SS is typical of so many novice Internet marketers who just aren't making online marketing work for them.

SS is intelligent. He has expertise in several fields. He writes well. His products all offer good content at fair value. And yet, they don't sell.

Why not?

Because despite doing a lot right online, SS – and many others who just can't get out of the starting gate – are missing only a few key elements necessary to achieve significant success in Internet marketing.

By "significant," I mean generating thousands of dollars a month – or per week – in online sales of info products.

I also mean earning enough online revenue to make a significant difference in your life: Extra cash to pay for a new car, new clothes, a great vacation, and the other luxuries and necessities we want and need.

Or even better than that, enough passive income to make you 100% financially independent – allowing you to escape the 9-to-5 rat race, stay home, and make money "working" on your Internet business only a couple of hours each day.

The 3 "golden keys" to multiplying your
information marketing profits

I hear all the time from Internet marketers who want to start or jump-start their online sales.

And 99% of the time, what they're doing wrong boils down to making one or more of just 3 common mistakes.

Actually, these aren't "mistakes" so much as "sins of omission" – important things they need to make money online that they haven't figured out yet.

In my audio program The 3 Golden Keys to Internet Marketing Success, you finally get "the keys to the kingdom" – and unlock the door to info marketing success.

You'll discover what these 3 "golden key" strategies are ... why you can't succeed in info marketing without all three in place ... and how to implement each in your online business with optimal results.

When all 3 golden keys are in place, your Internet information marketing can take off like a rocket.

Your e-mail inbox will start to fill up with order after order. Every single day of the week. Even weekends and holidays while you're relaxing or spending time with your family.

Hundreds of dollars – even thousands – will be automatically deposited into your bank account each day ... all with minimal effort and labor on your part.

Are you ready to start collecting your Internet marketing profit windfall ... and to start living the "Internet marketing lifestyle"?

OK. Here's how 3 Golden Keys to Internet Marketing Success can help make your dream of Internet marketing wealth come true....

Golden Key #1: Become an instant guru –
and gain immediate credibility in
your niche or topic.

Why do Tom Peters, Seth Godin, and Dan Kennedy sell millions of copies of their books, seminars, CDs, and other content ... while you're selling hardly any copies of your content at all?

One reason is that Peters, Godin, and Kennedy are famous in their respective fields.

You're not. Not yet. But that's about to change. Dramatically. In a way that's going to make your info marketing business take off like a rocket!

You see, the #1 reason people don't buy information products from you is that they haven't heard of you.

They don't know who you are. What you've done. Or why they should take advice from you on leadership, gardening, or whatever your topic is.

Because people on the Internet don't know you, you have a credibility problem. People prefer to buy from people they know – more specifically, people they like and respect. Right now, you don't fit either category.

In your first CD, Golden Key #1: Become an Instant Guru and Gain Immediate Credibility in Your Niche, you'll learn how to overcome this problem by establishing yourself as a recognized expert in your niche, topic, field, or industry.

You'll discover:

  • Why becoming a recognized expert in your topic can multiply your info product sales many times over.
  • How to become an "instant guru" in your niche -- starting within 90 days or less.
  • What Alan Dershowitz, Dr. Phil, and Dr. Ruth can teach you about becoming famous in your field.
  • 10 steps to gaining credibility, visibility, and name recognition – online and offline.
  • Get more famous through public speaking, workshops, and seminars.
  • How to sell more information products by writing and publishing articles for free.
  • Why every information marketer should write a "trade book" on his topic for a major NYC publisher – and how to get yours published this year.
  • Write and publish a free e-zine to build your reputation with your core target market.
  • How multiple promotions and nonstop marketing help you reach "critical mass" that skyrockets your info marketing career.
  • How to maintain your reputation as a top expert in your field -- once you achieve it – year after year after year.
  • And much, much more....

Dear Bob,
I've just finished listening to this program. How can I thank you enough for the dozens of ideas for augmenting and supplementing my income? I've fallen on lean times lately but you have just pointed out the path to salvation for me. I knew I could count on you. You're the best! I do believe you walk on water.
Thank you,

In this CD, you'll learn the techniques that Peters, Godin, Kennedy, and other big-name gurus all use on a regular basis to build their fame and reputation.

And by using them, you'll become a "mini-celebrity" in your info topic or niche – and build a following of loyal fans who eagerly buy every info product you sell.

Golden Key #2: Create an Automated
System for Online Selling

OK. You have knowledge. You've established yourself as an expert. And you're starting to produce books and other information products.

But how do you sell them in large volume – efficiently, inexpensively, and profitably – to thousands of prospects online?

You need to have a system for doing so. I call the system I use "The Internet Marketing Retirement Plan." And on the second CD, you learn how to set up your online marketing system -- and make it work.

I call it the Internet Marketing "Retirement Plan" for two reasons. One, it lets you make so much money online, you can quit your day job – and literally retire.

Second, you can make a six-figure income online "working" only an hour or two a day. So you can essentially live the same lifestyle as a retired person – a life of stress-free, fun-filled days.

In this CD, you will discover:

  • How to make $200,000 a year or more as an online information marketer within 12 to 18 months from today.
  • Techniques for quickly and affordably building an opt-in list with tens of thousands of online subscribers.
  • How to write and distribute a free monthly e-newsletter that can generate thousands of leads and sales for you on the Internet.
  • Growing your information marketing business online with a "free-on-free squeeze page."
  • How many times a month can you send e-mail marketing messages to your subscribers without ticking them off? The answer may surprise you.
  • Profiting from the "Agora Model" for Internet marketing success.
  • How to get other online marketers to help you build your information marketing business – for free!
  • Why you need to set up a separate web site for every information product you sell – and what to say on each.
  • Driving traffic and sales online with powerful e-mail marketing copy.
  • How to make a full-time income with information marketing in your spare time.
  • Using keyword research and discovery to determine whether there's a market for information on your topic online.

In short, everything you need to set up an Internet information marketing business that generates leads, orders, sales, and profits ... automatically ... even while you sleep!

Golden Key #3: Write Kick-Butt
Copy that Drives Clicks and Orders
Through the Freakin' Roof

The third missing key to achieving outrageous success as an information marketer is copy.

Specifically, your ability write or hire others to write compelling copy that grabs the reader by the lapels -- and won't let go -- until he takes out his wallet ... and buys your product.

Since most small home-based information marketers are on a shoestring budget ... and top professional copywriters charge a small fortune for even a single letter ... your best bet is to learn to write convincing copy on your own.

That's what I teach you in CD #3, The World's Best-Kept Copywriting Secrets. In it, you will discover:

  • Rosser Reeve's "lost" criteria for creating a winning Unique Selling Proposition.
  • The "4 U's" technique for writing compelling headlines and subject lines.
  • Pinpointing your prospect's "core buying complex" with the BDF formula.
  • The Secrets of the Big Promise and the Secondary Promise.
  • The FAB pyramid of features and benefits.
  • The Secret of Abundant Proof.
  • What works best – long copy or short copy?
  • The 5-step Motivating Sequence for persuasive writing.
  • The Secret of the 4-Legged Stool.
  • The 4 essential components of an irresistible direct response offer.
  • And so much more....

Act now and save almost $200

If you were to purchase my full-length, unabridged audio programs on the 3 golden keys to information marketing success separately, you'd pay almost $300.

But you can get all 3 golden keys to information marketing success – Become an Instant Guru, The Internet Marketing Retirement Plan, and the World's Best-Kept Copywriting Secrets – today for under a hundred bucks.

That's right. Order today and you pay only $97. That's less than I charge for 15 minutes of my time – and a savings of almost $200 off the regular rate.

But that's only what you pay if our advice helps you get your Internet information marketing business out of the red -- and into the black – quickly, easily, and efficiently.

If it doesn't, your cost is zilch. Zero. Nada. Nothing. That's because you can....

Use it risk-free for 90 days

That's right.

If 3 Golden Keys to Internet Marketing Success course doesn't help you to start earning serious money on the Internet within the next 3 months ... and by that I mean thousands of dollars a week ...

Or you are dissatisfied for any other reason ... or for no reason at all ... just return all the CDs to me within 90 days.

I'll refund your $97 payment in full. No questions asked.

That way, you risk nothing.

One more thing....

In the next 18 to 24 months, you could, like me, be sitting on the deck of your new lake house – watching the sun set over the water, drink in hand, content to know you never have to work another day in your life unless you want to.

Or, you could be no further along toward your goal of being able to retire ... or escape your 9 to 5 job – and enjoying great feeling of total financial independence that a successful Internet marketing business can give you.

It's entirely up to you.

So what are you waiting for?

To order 3 Golden Keys to Internet Marketing Success on a 90-day risk-free trial basis, just click below now:


Bob Bly

P.S. Order the 3 Golden Keys to Internet Marketing Success audios today and get a FREE copy of my Special Report Online Marketing That Works (list price: $29).

In this newly expanded 47-page guide to Internet marketing, you'll discover:

  • How to break into your prospect's "e-mail inner circle." Page 6.
  • 27 tips for writing e-mail marketing messages that work. Starts on page 32.
  • How to write, publish, and distribute your own e-newsletter ... and do it in less than 2 hours a month. Page 9.
  • The 10 steps to outrageous online marketing success. Page 3.
  • How I built my e-list from 3,000 names to over 40,000 names in just 6 weeks for less than $1,000. Page 14.
  • 8 affordable ways to drive tons of traffic to your Web sites. Page 12.
  • Converting leads to sales with the "online conversion" strategy. Page 26.
  • Most common Web site mistakes – and how to avoid them. Page 41.
  • Double or triple landing page conversion rates with Taguchi testing. Page 48.
  • 5 ways to capture e-mail addresses of Web site visitors who do not purchase from you. Page 44.
  • And more....

Best of all, this bonus report is yours to keep FREE – even if you return the 3 Golden Keys to Internet Marketing Success for refund!

To order 3 Golden Keys to Internet Marketing Success ... and get your FREE Bonus Report worth $29 ... just click below now:

About Bob Bly

bly on information marketing Bob Bly is a full-time freelance copywriter specializing in direct marketing. He earns more than $500,000 a year from his writing, and became a self-made multi-millionaire while still in his 30s.

A copywriter for more than a quarter of a century, Bob has written promotions for over 100 clients including Phillips, Agora, KCI, 21st Century, Weiss Research, EBI Medical Systems, Sony, IBM, AT&T, Grumman, Crain Communications, McGraw-Hill, Intuit, and AlliedSignal.

Bob is the author of over 80 books including The Copywriter's Handbook (Henry Holt) and Business-to-Business Direct Marketing (NTC Business Books).

He has published more than 100 articles in such publications as Subscription Marketing, Direct, Business Marketing, Writer's Digest, and Amtrak Express.

Bob has appeared as a guest on dozens of TV and radio shows including The Advertising Show, Bernard Meltzer, CNBC, and CBS Hard Copy. He has been featured in major media ranging from the LA Times and Nation's Business to the New York Post and the National Enquirer. He was formerly the advertising manager for Koch Engineering, a manufacturer of equipment for the chemical industry.

What they say
about Bob Bly

"Good things are happening. I am getting a steady stream of Trial and Demo requests from the new site. These requestors are filling out the entire contact form. The site is simpler now, and I am still working to make it even more so. I appreciate your work."
Jim Romano, DataForceOne

"Thank you so much for your wonderful work. It has been a pleasure working with you and I look forward to working with you on another project in the near future. You were always available, quick to answer questions and always exceeded my expectations. You truly are a gifted writer."
Aaron Griffith, The Griffith

"Bob, again thanks for the great copy. You consistently help us reach customers with compelling, actionable content, when others just can't!"
William McElleney, IBM

"The feedback keeps coming in and we all agree yours was a truly helpful, useful, insightful and effective workshop. You did a fantastic job inspiring the troops and we've already begun applying some of the key learnings."
Paul Connors, Copywriting Manager, A large financial services company in the Chicago area

"Bob...your creative work, patience, and 'partnership' with us at IT Group has virtually propelled us to another level of business professionalism and recognition. The response we've received from your letters has been nothing short of tremendous. We've not only derived significant business from these unforgettable mailings--your efforts have sparked a creative energy within our ranks which will assist us in years to come. Thanks for your guidance and counsel."
John A. Fallone, IT Group International

"I hired Bob on his reputation, and found it is well-deserved. His fact-finding process in preparation to write our copy was both painless and enlightening. The final deliverables were right on time as promised, and better than expected – which is saying a lot because my expectations were high. The first time I read his copy for our project, I literally got chills down my back – he nailed it the first time. Wow."
Dennis Rosenberg, VP Marketing, VNUS Medical Technologies, Inc.

"Bob Bly did an amazing job with our company brochure. We are very impressed with his capacity to learn our product and to write copy so clearly and pointedly. Bob Bly is a great marketing investment."
Michael Manoussos, Manhole Barrier Systems

"Great white paper! I'm in favor of the entire submission. Please congratulate Bob on a great effort."
Michael C. Howard, Chasm Recovery

"Your Tax Loopholes ad looked great and is performing very well. Thanks for the strong copy."
Brian Kurtz, Boardroom

"You did an excellent job. It's been a pleasure working with you on this project."
Edward Brunet, Decatur Professional Development, LLC

"Thank you very, very much for doing such a great job on the ad. I was one of those folks who would read the ads in the DAK catalog by Drew Kaplan and this was as enjoyable for me as that."
Chris Pickering, MeritDirect

"Bob . . . Just got the copy and advertisement you did for my new book . . . It's great! You are good! Great job . . . you have tremendous insights into what excites and what sells!"
Don Libey, Libey Incorporated

"In my opinion, you are the best copywriter in the software industry."
Judy MacDonald, Director of Marketing, Direct Response

"When I received the piece, I thought, I'll have to skim over it now and read it later. But, once I started, I couldn't stop! You did a GREAT job with Ken's story. I love it. It kept me reading. I'm VERY pleased with it."
Craig Simpson, Ken Roberts Company

"Bob, It's been a pleasure to work with you!!! Thank you so much! I'm very happy with the copy; I feel it will give me good results."
Alejandra P. Bigai, Romanicos Chocolate

"Thanks again for a great job."
Davis Ross, Ross Advertising

"I just wanted to thank you again for the excellent work you did for us. You are the man and I can't tell you how much I admired your approach and service. Although I've never worked with a copywriter before, I think you set the standard pretty high. I look forward to working with you again. You certainly have my vote for the next round!"
DP Jovine, Tycoon Research

"Great job – I'm always amazed at how you can boil the complex down into simple terms. It flows very well."
Kyle Hodgens, Capital Financial Media

"Thank you for the copy. I see why you're the expert. It's so simple, it's brilliant."
Sau Hyoung Pak, Big Machine

"The radio spots are very well done. I am very impressed with your work and copywriting expertise. We will be making the changes to the print ad as you suggested. In the future we may work with you to design a totally new print ad. Again I'd like to say I'm impressed with your services. You were prompt, informative, and definitely know your stuff. We will be recommending you to others and doing repeat business."
Joshua Andrews, Health Solutions, LLC

"When people get to the promotion, the promotion has a good conversion rate. In one test, it actually had a 14% conversion to sale... can't ask for much better than that."
David Galland, Casey Research

"I loved the ad! I don't see any reason for revision so I have already put through a check request for the balance I owe you on the ad. We are very excited about this one. I can't wait to see how it does. Thanks so much!"
Alice Wessendorf, Agora Health Book

"I show off the work that we did on lead generation for negotiation -- as well as the conversion program from HMCL -- as big successes."
Paul Szymanski, Harvard Business School Publishing

"Thank you for being very instrumental on making the launch of the wealth management book such a resounding success. It was so successful that we had to request more copies."
Ingrid Boney, II

"Thanks, Bob! You are awesome to work with."
Matt Morsa, Stock Secrets, Inc.

"I've spoken to a thousand copywriters over the years and Bob Bly is the best. He knows what he's doing."
Joe Culotta, Natural Medicine Co.

"I am happy to report to you that your piece out produced the 4 other packages we tested against it. I want to talk to you about another project...."
Nick Roumi, Pacific Coast Funding

"This is an outstanding letter. Really nice work!"
Paul Szymanski, Harvard Business School Publishing

"Like the package ... the tone ... I think it's excellent."
Bill Caskey, Caskey Sales Achievement

"We are very pleased with your copy approach because your copy seems to speak to the neurologist better than the copy in previous promotions. Moreover, your copy presses the sell better and more effectively. I really value your direct marketing copy capabilities and I'm thrilled to have you working with MedLink."
Jim Chacona, MedLink

"Just wanted to take a moment to sincerely thank you for the hard work and energy you've poured into the Sinatra product package. You are a joy to work with."
Gail Diggs, Phillips Health

"Thanks again... you did a great job."
Caleb Cherry, Capital Financial Media

"You are a genius! I rarely love copy this much from the get-go. You hit it on the head!"
—Sara Pond, Nightingale-Conant "The original ad insert of 'Wall Street's Loss is Your Gain' continues to kick butt -- pulls 12 to 15 subscriptions a week. Not bad for a $500 investment made 5 months ago."
Charles Mizrahi, Stealth Stocks

"As a marketing professional, for 17 years I wrote my own promotional material. But I am not a professional copywriter. It wasn't until I took my own advice that I started getting the results I deserved. With Bob Bly, I got what I wanted - in the promised time frame - with re-writes - and the results I wanted. Thanks Bob!"
Mark Amtower, Amtower & Company

"I found your ad copy compelling, powerful...even entertaining. You really communicated the 'feel' of the message we are selling. Thanks for such great work, Bob!"
Ashley Earnhardt Aiken, Thomas Nelson Publishers

"Bob wrote the most ballsy ad in the history of Dynamic Changes and it set sales records this fall. People couldn't stop themselves from responding."
Richard Scheffren, Dynamic Changes Hypnosis

"Last year you did all the copy on the What Would Jesus Eat brochure. It was wonderful and I believe is one of the reasons that the book continues to do so very well."
Pamela Clements, Thomas Nelson Publishers

"Your work for me is outstanding."
Thomas Massie, BRIDGELINE Software

"Your copy looks great. Thank you for the great job. I want you to know that one of the things I'm grateful for this year is meeting you and developing a relationship which is beneficial to both of us."
Jack McDonough, U.S. Tax Corporation "A special thanks to Bob for doing a superb job and making this work so well. I felt like a brilliant puppet in your hands."
Michael Masterson, AWAI

"Even though he refuses to admit it, Bob is THE Direct Marketing guru ... or, at the very least, he's mine."
Jill Perri, American Consultants League

"Great copy! I love it!"
Marlene Jensen, The Newsletter Group

"You've done great work with this package. I'm sure it wasn't easy doing all of the research to get all of the facts you've assembled. I learned things reading this package and I think for tech investors, this level of detail and fact finding provides a lot of credibility. I think it's a winner."
Porter Stansberry, Porter Stansberry's Investment Advisory

"The postcard copy is super!"
Gary Yondol, Media Planet

"Bob's ad is doing great!"
Kusko, Dynamic Changes Hypnosis

"Thanks Bob. I appreciate all your work."
Paul Goldberg, PJ Promotions

"I am thrilled with your package, it is doing great – will roll out as the control."
Chris Gast, Intuit

"Your package for AWAI's desktop design course won the test, outperforming our other package by over 50%."
Katie Yeakle, AWAI

"Just wanted to let you know that as of today we have a 13.5% response (orders, not just click-throughs) for Stealth Stocks from the e-mail you wrote for us."
Gary Mizrahi, Stealth Stock

"Great job on the Turnaround Report; it's been a huge success. We've had an incredible product launch, with hundreds of free trials in the first week."
Marc Stockman, TheStreet.com

"We received the letter. Our first and probably lasting impression is great. Paul is usually very skeptical but he really likes it. I know we want to stick with the first impression. It looks like it may be perfect. We are very impressed."
Frank Lardino, Investors Alliance

"Just to let you know we have been using your 8 ways letter and brochure that you did for us last year with great success. We decided to double our monthly direct mailing. Things are really taking off. I can only attribute that to our increased direct mail program. Thank you for helping us get an effective package together."
Ray Hardee, Engineered Software, Inc.

"The letter you composed is terrific. We like your text, and we also like the promotional ideas you've incorporated into the package as a whole. Thanks a lot for your efforts."
Maureen Neary, Tower Media.

"Nice job on the white paper. It's a treat to have my name on it."
Raymond S. Elman, Bridgeline Software, Inc.

"Your ‘Double Your Money' headline won with a 1.07 response rate. Just to let you know, this offer did better then the two before it did (all of which were after the new editors took over). I rarely see copywriters that go the extra mile like you do. I really appreciate it."
Amanda Hath, KCI.